{"id":1069,"date":"2026-11-03T11:39:41","date_gmt":"2026-11-03T11:39:41","guid":{"rendered":"https:\/\/kupatgs.com\/?page_id=1069"},"modified":"2026-11-03T11:48:10","modified_gmt":"2026-11-03T11:48:10","slug":"%d7%9b%d7%9c%d7%9b%d7%9c%d7%94-%d7%a0%d7%91%d7%95%d7%a0%d7%94","status":"publish","type":"page","link":"https:\/\/kupatgs.com\/en\/%d7%9b%d7%9c%d7%9b%d7%9c%d7%94-%d7%a0%d7%91%d7%95%d7%a0%d7%94\/","title":{"rendered":"Smart Economics"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1069\" class=\"elementor elementor-1069\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e85a000 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e85a000\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e85b004\" data-id=\"e85b004\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e85a001 elementor-widget elementor-widget-heading\" data-id=\"e85a001\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">From GutPlus | In partnership with Kupat Hashchuna<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e85b002 elementor-widget elementor-widget-heading\" data-id=\"e85b002\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Smart Economics from Kupat Hashchuna Givat Shaul<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e85b003 elementor-widget elementor-widget-text-editor\" data-id=\"e85b003\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align:center;margin:0\">A series of columns on smart economics, written in collaboration with the master of family finance <strong>Rabbi Yisrael Gutman<\/strong>, Chairman of GutPlus \u2013 a pioneer in the field, mentor and lecturer in behavioral economics<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e85b005 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e85b005\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e85b007\" data-id=\"e85b007\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e85b006 elementor-posts--thumbnail-none elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts__hover-gradient elementor-widget elementor-widget-posts\" data-id=\"e85b006\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:24,&quot;sizes&quot;:[]},&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1092 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-20-%d7%90%d7%a4%d7%a7%d7%98-%d7%94%d7%a0%d7%99%d7%99%d7%a8%d7%aa-%d7%9c%d7%9e%d7%94-%d7%94%d7%9e%d7%95%d7%97-%d7%9e%d7%a9%d7%aa%d7%aa%d7%a7-%d7%9e%d7%95%d7%9c-%d7%98\/\" >\n\t\t\t\tColumn 20: \"The Paperwork Effect\" \u2013 why does the mind freeze in front of forms and numbers?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Why the mind freezes in front of forms \u2013 and how to finally get the refund you deserve?<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-20-%d7%90%d7%a4%d7%a7%d7%98-%d7%94%d7%a0%d7%99%d7%99%d7%a8%d7%aa-%d7%9c%d7%9e%d7%94-%d7%94%d7%9e%d7%95%d7%97-%d7%9e%d7%a9%d7%aa%d7%aa%d7%a7-%d7%9e%d7%95%d7%9c-%d7%98\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 20: &quot;\u05d0\u05e4\u05e7\u05d8 \u05d4\u05e0\u05d9\u05d9\u05e8\u05ea&quot; \u2013 \u05dc\u05de\u05d4 \u05d4\u05de\u05d5\u05d7 \u05de\u05e9\u05ea\u05ea\u05e7 \u05de\u05d5\u05dc \u05d8\u05e4\u05e1\u05d9\u05dd \u05d5\u05de\u05e1\u05e4\u05e8\u05d9\u05dd?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1091 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-19-%d7%9e%d7%97%d7%a8-%d7%a0%d7%98%d7%a4%d7%9c-%d7%91%d7%96%d7%94-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%93%d7%95%d7%97%d7%99%d7%9d-%d7%94%d7%97%d7%9c\/\" >\n\t\t\t\tColumn 19: We'll deal with it tomorrow \u2013 why do we put off simple financial decisions?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>The letter from the bank that's been sitting on the table for three weeks is costing you money. Meet the two-minute rule.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-19-%d7%9e%d7%97%d7%a8-%d7%a0%d7%98%d7%a4%d7%9c-%d7%91%d7%96%d7%94-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%93%d7%95%d7%97%d7%99%d7%9d-%d7%94%d7%97%d7%9c\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 19: \u05de\u05d7\u05e8 \u05e0\u05d8\u05e4\u05dc \u05d1\u05d6\u05d4 \u2013 \u05dc\u05de\u05d4 \u05d0\u05e0\u05d7\u05e0\u05d5 \u05d3\u05d5\u05d7\u05d9\u05dd \u05d4\u05d7\u05dc\u05d8\u05d5\u05ea \u05db\u05dc\u05db\u05dc\u05d9\u05d5\u05ea \u05e4\u05e9\u05d5\u05d8\u05d5\u05ea?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1090 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-18-%d7%94%d7%97%d7%96%d7%a8%d7%94-%d7%9c%d7%a9%d7%92%d7%a8%d7%94-%d7%90%d7%99%d7%9a-%d7%9c%d7%94%d7%aa%d7%a0%d7%99%d7%a2-%d7%9e%d7%97%d7%93%d7%a9-%d7%90%d7%aa-%d7%94\/\" >\n\t\t\t\tColumn 18: Back to routine \u2013 how to restart financial control?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>\"We already went over \u2013 what difference does it make?\" \u2013 the sentence that deepens the hole after the holidays.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-18-%d7%94%d7%97%d7%96%d7%a8%d7%94-%d7%9c%d7%a9%d7%92%d7%a8%d7%94-%d7%90%d7%99%d7%9a-%d7%9c%d7%94%d7%aa%d7%a0%d7%99%d7%a2-%d7%9e%d7%97%d7%93%d7%a9-%d7%90%d7%aa-%d7%94\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 18: \u05d4\u05d7\u05d6\u05e8\u05d4 \u05dc\u05e9\u05d2\u05e8\u05d4 \u2013 \u05d0\u05d9\u05da \u05dc\u05d4\u05ea\u05e0\u05d9\u05e2 \u05de\u05d7\u05d3\u05e9 \u05d0\u05ea \u05d4\u05e9\u05dc\u05d9\u05d8\u05d4 \u05d4\u05db\u05dc\u05db\u05dc\u05d9\u05ea?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1089 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-17-%d7%90%d7%99%d7%a8%d7%95%d7%97-%d7%91%d7%a9%d7%a4%d7%a2-%d7%9e%d7%aa%d7%95%d7%9a-%d7%a9%d7%9c%d7%99%d7%98%d7%94-%d7%90%d7%99%d7%9a-%d7%9c%d7%90-%d7%9c%d7%a7%d7%a8\/\" >\n\t\t\t\tColumn 17: Generous hosting under control \u2013 how not to collapse under the pressure cooker of expenses?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Guests remember the smile, not the quantities. How to host generously \u2013 without throwing money away.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-17-%d7%90%d7%99%d7%a8%d7%95%d7%97-%d7%91%d7%a9%d7%a4%d7%a2-%d7%9e%d7%aa%d7%95%d7%9a-%d7%a9%d7%9c%d7%99%d7%98%d7%94-%d7%90%d7%99%d7%9a-%d7%9c%d7%90-%d7%9c%d7%a7%d7%a8\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 17: \u05d0\u05d9\u05e8\u05d5\u05d7 \u05d1\u05e9\u05e4\u05e2 \u05de\u05ea\u05d5\u05da \u05e9\u05dc\u05d9\u05d8\u05d4 \u2013 \u05d0\u05d9\u05da \u05dc\u05d0 \u05dc\u05e7\u05e8\u05d5\u05e1 \u05ea\u05d7\u05ea \u05e1\u05d9\u05e8 \u05d4\u05dc\u05d7\u05e5 \u05e9\u05dc \u05d4\u05d4\u05d5\u05e6\u05d0\u05d5\u05ea?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1088 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-16-%d7%97%d7%a8%d7%98%d7%aa-%d7%a7%d7%a0%d7%99%d7%99%d7%94-%d7%90%d7%99%d7%9a-%d7%9c%d7%94%d7%a4%d7%95%d7%9a-%d7%90%d7%aa-%d7%98%d7%a2%d7%95%d7%99%d7%95%d7%aa-%d7%94\/\" >\n\t\t\t\tColumn 16: Buyer's remorse \u2013 how to turn past mistakes into future profit?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>The appliance that's been sitting in the closet for half a year can turn into money \u2013 here's how.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-16-%d7%97%d7%a8%d7%98%d7%aa-%d7%a7%d7%a0%d7%99%d7%99%d7%94-%d7%90%d7%99%d7%9a-%d7%9c%d7%94%d7%a4%d7%95%d7%9a-%d7%90%d7%aa-%d7%98%d7%a2%d7%95%d7%99%d7%95%d7%aa-%d7%94\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 16: \u05d7\u05e8\u05d8\u05ea \u05e7\u05e0\u05d9\u05d9\u05d4 \u2013 \u05d0\u05d9\u05da \u05dc\u05d4\u05e4\u05d5\u05da \u05d0\u05ea \u05d8\u05e2\u05d5\u05d9\u05d5\u05ea \u05d4\u05e2\u05d1\u05e8 \u05dc\u05e8\u05d5\u05d5\u05d7 \u05e2\u05ea\u05d9\u05d3\u05d9?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1087 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-15-%d7%a4%d7%9c%d7%a1%d7%98%d7%a8-%d7%94%d7%aa%d7%a9%d7%9c%d7%95%d7%9e%d7%99%d7%9d-%d7%9c%d7%9e%d7%94-%d7%a7%d7%a0%d7%99%d7%95%d7%aa-%d7%94%d7%9e%d7%96%d7%95%d7%9f-%d7%a9\/\" >\n\t\t\t\tColumn 15: The installment band-aid \u2013 why do the Tishrei food purchases chase us until Pesach?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>\"Shall we do it in 5 installments?\" \u2013 how Tishrei purchases chase us until Pesach.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-15-%d7%a4%d7%9c%d7%a1%d7%98%d7%a8-%d7%94%d7%aa%d7%a9%d7%9c%d7%95%d7%9e%d7%99%d7%9d-%d7%9c%d7%9e%d7%94-%d7%a7%d7%a0%d7%99%d7%95%d7%aa-%d7%94%d7%9e%d7%96%d7%95%d7%9f-%d7%a9\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 15: \u05e4\u05dc\u05e1\u05d8\u05e8 \u05d4\u05ea\u05e9\u05dc\u05d5\u05de\u05d9\u05dd \u2013 \u05dc\u05de\u05d4 \u05e7\u05e0\u05d9\u05d5\u05ea \u05d4\u05de\u05d6\u05d5\u05df \u05e9\u05dc \u05ea\u05e9\u05e8\u05d9 \u05e8\u05d5\u05d3\u05e4\u05d5\u05ea \u05d0\u05d7\u05e8\u05d9\u05e0\u05d5 \u05e2\u05d3 \u05e4\u05e1\u05d7?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1086 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-14-%d7%9b%d7%a9%d7%9c-%d7%94%d7%aa%d7%9b%d7%a0%d7%95%d7%9f-%d7%a9%d7%9c-%d7%aa%d7%a9%d7%a8%d7%99-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%aa%d7%9e%d7%99\/\" >\n\t\t\t\tColumn 14: The Tishrei \"planning fallacy\" \u2013 why are we always surprised by the same expenses?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Tishrei comes on the same date every year \u2013 so why does it always surprise us?<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-14-%d7%9b%d7%a9%d7%9c-%d7%94%d7%aa%d7%9b%d7%a0%d7%95%d7%9f-%d7%a9%d7%9c-%d7%aa%d7%a9%d7%a8%d7%99-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%aa%d7%9e%d7%99\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 14: &quot;\u05db\u05e9\u05dc \u05d4\u05ea\u05db\u05e0\u05d5\u05df&quot; \u05e9\u05dc \u05ea\u05e9\u05e8\u05d9 \u2013 \u05dc\u05de\u05d4 \u05d0\u05e0\u05d7\u05e0\u05d5 \u05ea\u05de\u05d9\u05d3 \u05de\u05d5\u05e4\u05ea\u05e2\u05d9\u05dd \u05de\u05d0\u05d5\u05ea\u05df \u05d4\u05d5\u05e6\u05d0\u05d5\u05ea?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1085 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-13-%d7%90%d7%a9%d7%9c%d7%99%d7%99%d7%aa-%d7%94%d7%9c%d7%95%d7%95%d7%90%d7%aa-%d7%94%d7%a7%d7%a1%d7%9d-%d7%9c%d7%9e%d7%94-%d7%94%d7%9c%d7%95%d7%95%d7%90%d7%94-%d7%9c\/\" >\n\t\t\t\tColumn 13: The \"magic loan\" illusion \u2013 why a loan to cover the overdraft is the mistake of the year?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>\"One click and the overdraft disappears\" \u2013 why exactly this is the costly mistake of the year?<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-13-%d7%90%d7%a9%d7%9c%d7%99%d7%99%d7%aa-%d7%94%d7%9c%d7%95%d7%95%d7%90%d7%aa-%d7%94%d7%a7%d7%a1%d7%9d-%d7%9c%d7%9e%d7%94-%d7%94%d7%9c%d7%95%d7%95%d7%90%d7%94-%d7%9c\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 13: \u05d0\u05e9\u05dc\u05d9\u05d9\u05ea &quot;\u05d4\u05dc\u05d5\u05d5\u05d0\u05ea \u05d4\u05e7\u05e1\u05dd&quot; \u2013 \u05dc\u05de\u05d4 \u05d4\u05dc\u05d5\u05d5\u05d0\u05d4 \u05dc\u05db\u05d9\u05e1\u05d5\u05d9 \u05d4\u05de\u05d9\u05e0\u05d5\u05e1 \u05d4\u05d9\u05d0 \u05d4\u05d8\u05e2\u05d5\u05ea \u05e9\u05dc \u05d4\u05e9\u05e0\u05d4?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1084 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-12-%d7%90%d7%a4%d7%a7%d7%98-%d7%91%d7%aa-%d7%94%d7%99%d7%a2%d7%a0%d7%94-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%91%d7%95%d7%a8%d7%97%d7%99%d7%9d-%d7%9e\/\" >\n\t\t\t\tColumn 12: \"The ostrich effect\" \u2013 why do we run away from the credit card statement after Bein Hazmanim?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Not opening the credit card statement after Bein Hazmanim? 10 minutes that bring back control.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-12-%d7%90%d7%a4%d7%a7%d7%98-%d7%91%d7%aa-%d7%94%d7%99%d7%a2%d7%a0%d7%94-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%91%d7%95%d7%a8%d7%97%d7%99%d7%9d-%d7%9e\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 12: &quot;\u05d0\u05e4\u05e7\u05d8 \u05d1\u05ea \u05d4\u05d9\u05e2\u05e0\u05d4&quot; \u2013 \u05dc\u05de\u05d4 \u05d0\u05e0\u05d7\u05e0\u05d5 \u05d1\u05d5\u05e8\u05d7\u05d9\u05dd \u05de\u05e4\u05d9\u05e8\u05d5\u05d8 \u05d4\u05d0\u05e9\u05e8\u05d0\u05d9 \u05d0\u05d7\u05e8\u05d9 \u05d1\u05d9\u05df \u05d4\u05d6\u05de\u05e0\u05d9\u05dd?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1083 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-11-%d7%90%d7%a4%d7%a7%d7%98-%d7%94%d7%a6%d7%99%d7%95%d7%93-%d7%94%d7%97%d7%93%d7%a9-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%a7%d7%95%d7%a0%d7%99%d7%9d\/\" >\n\t\t\t\tColumn 11: \"The new-gear effect\" \u2013 why do we buy a new pencil case when the old one is in excellent condition?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>You went out to buy a school bag \u2013 and came back with a full cart. Here's why it happens.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-11-%d7%90%d7%a4%d7%a7%d7%98-%d7%94%d7%a6%d7%99%d7%95%d7%93-%d7%94%d7%97%d7%93%d7%a9-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%a7%d7%95%d7%a0%d7%99%d7%9d\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 11: &quot;\u05d0\u05e4\u05e7\u05d8 \u05d4\u05e6\u05d9\u05d5\u05d3 \u05d4\u05d7\u05d3\u05e9&quot; \u2013 \u05dc\u05de\u05d4 \u05d0\u05e0\u05d7\u05e0\u05d5 \u05e7\u05d5\u05e0\u05d9\u05dd \u05e7\u05dc\u05de\u05e8 \u05d7\u05d3\u05e9 \u05db\u05e9\u05d4\u05d9\u05e9\u05df \u05d1\u05de\u05e6\u05d1 \u05de\u05e6\u05d5\u05d9\u05df?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1082 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-10-%d7%9e%d7%9c%d7%9b%d7%95%d7%93%d7%aa-%d7%94%d7%a2%d7%9c%d7%95%d7%aa-%d7%94%d7%a9%d7%a7%d7%95%d7%a2%d7%94-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%a0\/\" >\n\t\t\t\tColumn 10: \"The sunk cost trap\" \u2013 why do we stay at a boring attraction just because we paid for it?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Paid for admission and bored? The one question that will save you both money and your mood.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-10-%d7%9e%d7%9c%d7%9b%d7%95%d7%93%d7%aa-%d7%94%d7%a2%d7%9c%d7%95%d7%aa-%d7%94%d7%a9%d7%a7%d7%95%d7%a2%d7%94-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%a0\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 10: &quot;\u05de\u05dc\u05db\u05d5\u05d3\u05ea \u05d4\u05e2\u05dc\u05d5\u05ea \u05d4\u05e9\u05e7\u05d5\u05e2\u05d4&quot; \u2013 \u05dc\u05de\u05d4 \u05d0\u05e0\u05d7\u05e0\u05d5 \u05e0\u05e9\u05d0\u05e8\u05d9\u05dd \u05d1\u05d0\u05d8\u05e8\u05e7\u05e6\u05d9\u05d4 \u05de\u05e9\u05e2\u05de\u05de\u05ea \u05e8\u05e7 \u05db\u05d9 \u05e9\u05d9\u05dc\u05de\u05e0\u05d5 \u05e2\u05dc\u05d9\u05d4?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1081 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-9-%d7%90%d7%a9%d7%9c%d7%99%d7%99%d7%aa-%d7%94%d7%a4%d7%9c%d7%a1%d7%98%d7%99%d7%a7-%d7%9c%d7%9e%d7%94-%d7%a7%d7%9c-%d7%9c%d7%a0%d7%95-%d7%99%d7%95%d7%aa%d7%a8-%d7%9c\/\" >\n\t\t\t\tColumn 9: \"The plastic illusion\" \u2013 why is it easier for us to swipe during Bein Hazmanim?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Why with a credit card we spend up to 30% more \u2013 without feeling it?<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-9-%d7%90%d7%a9%d7%9c%d7%99%d7%99%d7%aa-%d7%94%d7%a4%d7%9c%d7%a1%d7%98%d7%99%d7%a7-%d7%9c%d7%9e%d7%94-%d7%a7%d7%9c-%d7%9c%d7%a0%d7%95-%d7%99%d7%95%d7%aa%d7%a8-%d7%9c\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 9: &quot;\u05d0\u05e9\u05dc\u05d9\u05d9\u05ea \u05d4\u05e4\u05dc\u05e1\u05d8\u05d9\u05e7&quot; \u2013 \u05dc\u05de\u05d4 \u05e7\u05dc \u05dc\u05e0\u05d5 \u05d9\u05d5\u05ea\u05e8 \u05dc\u05d2\u05d4\u05e5 \u05d1\u05d1\u05d9\u05df \u05d4\u05d6\u05de\u05e0\u05d9\u05dd?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1080 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-8-%d7%90%d7%a4%d7%a7%d7%98-%d7%94%d7%a2%d7%93%d7%a8-%d7%91%d7%a7%d7%99%d7%a5-%d7%90%d7%99%d7%9a-%d7%9c%d7%94%d7%a4%d7%a1%d7%99%d7%a7-%d7%9c%d7%9e%d7%9e%d7%9f-%d7%90%d7%aa\/\" >\n\t\t\t\tColumn 8: The summer herd effect \u2013 how to stop financing the neighbors' vacations?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>\"Everyone's going away \u2013 what will we tell the kids?\" \u2013 the social pressure that costs us dearly.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-8-%d7%90%d7%a4%d7%a7%d7%98-%d7%94%d7%a2%d7%93%d7%a8-%d7%91%d7%a7%d7%99%d7%a5-%d7%90%d7%99%d7%9a-%d7%9c%d7%94%d7%a4%d7%a1%d7%99%d7%a7-%d7%9c%d7%9e%d7%9e%d7%9f-%d7%90%d7%aa\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 8: \u05d0\u05e4\u05e7\u05d8 \u05d4\u05e2\u05d3\u05e8 \u05d1\u05e7\u05d9\u05e5 \u2013 \u05d0\u05d9\u05da \u05dc\u05d4\u05e4\u05e1\u05d9\u05e7 \u05dc\u05de\u05de\u05df \u05d0\u05ea \u05d4\u05d7\u05d5\u05e4\u05e9\u05d5\u05ea \u05e9\u05dc \u05d4\u05e9\u05db\u05e0\u05d9\u05dd?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1079 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-7-%d7%9b%d7%a1%d7%a3-%d7%9e%d7%95%d7%a0%d7%95%d7%a4%d7%95%d7%9c-%d7%9c%d7%9e%d7%94-%d7%94%d7%9b%d7%9c%d7%9c%d7%99%d7%9d-%d7%94%d7%9b%d7%9c%d7%9b%d7%9c%d7%99%d7%99\/\" >\n\t\t\t\tColumn 7: \"Monopoly money\" \u2013 why do financial rules disappear on vacation?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>How many work hours is another popsicle on vacation worth? The answer will surprise you.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-7-%d7%9b%d7%a1%d7%a3-%d7%9e%d7%95%d7%a0%d7%95%d7%a4%d7%95%d7%9c-%d7%9c%d7%9e%d7%94-%d7%94%d7%9b%d7%9c%d7%9c%d7%99%d7%9d-%d7%94%d7%9b%d7%9c%d7%9b%d7%9c%d7%99%d7%99\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 7: &quot;\u05db\u05e1\u05e3 \u05de\u05d5\u05e0\u05d5\u05e4\u05d5\u05dc&quot; \u2013 \u05dc\u05de\u05d4 \u05d4\u05db\u05dc\u05dc\u05d9\u05dd \u05d4\u05db\u05dc\u05db\u05dc\u05d9\u05d9\u05dd \u05e0\u05e2\u05dc\u05de\u05d9\u05dd \u05d1\u05d7\u05d5\u05e4\u05e9\u05d4?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1078 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-6-%d7%94%d7%90%d7%a8%d7%a0%d7%a7-%d7%91%d7%99%d7%93%d7%99%d7%99%d7%9d-%d7%a9%d7%9c-%d7%94%d7%99%d7%9c%d7%93%d7%99%d7%9d-%d7%94%d7%a1%d7%95%d7%a3-%d7%9c%d7%aa%d7%a7\/\" >\n\t\t\t\tColumn 6: The wallet in the children's hands \u2013 the end of \"buy me\" and the start of smart consumption\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>20 \u20aa a week that turn every \"buy me\" into a life lesson \u2013 and bring quiet back home.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-6-%d7%94%d7%90%d7%a8%d7%a0%d7%a7-%d7%91%d7%99%d7%93%d7%99%d7%99%d7%9d-%d7%a9%d7%9c-%d7%94%d7%99%d7%9c%d7%93%d7%99%d7%9d-%d7%94%d7%a1%d7%95%d7%a3-%d7%9c%d7%aa%d7%a7\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 6: \u05d4\u05d0\u05e8\u05e0\u05e7 \u05d1\u05d9\u05d3\u05d9\u05d9\u05dd \u05e9\u05dc \u05d4\u05d9\u05dc\u05d3\u05d9\u05dd \u2013 \u05d4\u05e1\u05d5\u05e3 \u05dc&quot;\u05ea\u05e7\u05e0\u05d4 \u05dc\u05d9&quot; \u05d5\u05d4\u05ea\u05d7\u05dc\u05d4 \u05dc\u05e6\u05e8\u05db\u05e0\u05d5\u05ea \u05d7\u05db\u05de\u05d4\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1074 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-5-%d7%9e%d7%95%d7%93%d7%9c-%d7%96%d7%94%d7%91-%d7%91%d7%a7%d7%99%d7%a5-%d7%9c%d7%a0%d7%94%d7%9c-%d7%90%d7%aa-%d7%94%d7%97%d7%95%d7%a4%d7%a9-%d7%91%d7%9e%d7%a7%d7%95\/\" >\n\t\t\t\tColumn 5: The Zevulun-Yissachar model in summer \u2013 managing the vacation instead of it managing us\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Three simple steps that will spare you the shock of the credit card statement in Elul.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-5-%d7%9e%d7%95%d7%93%d7%9c-%d7%96%d7%94%d7%91-%d7%91%d7%a7%d7%99%d7%a5-%d7%9c%d7%a0%d7%94%d7%9c-%d7%90%d7%aa-%d7%94%d7%97%d7%95%d7%a4%d7%a9-%d7%91%d7%9e%d7%a7%d7%95\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 5: \u05de\u05d5\u05d3\u05dc \u05d6\u05d4&quot;\u05d1 \u05d1\u05e7\u05d9\u05e5 \u2013 \u05dc\u05e0\u05d4\u05dc \u05d0\u05ea \u05d4\u05d7\u05d5\u05e4\u05e9 \u05d1\u05de\u05e7\u05d5\u05dd \u05e9\u05d4\u05d5\u05d0 \u05d9\u05e0\u05d4\u05dc \u05d0\u05d5\u05ea\u05e0\u05d5\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1073 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-4-%d7%a2%d7%9c%d7%95%d7%aa-%d7%97%d7%9c%d7%95%d7%a4%d7%99%d7%aa-%d7%94%d7%9e%d7%97%d7%99%d7%a8-%d7%94%d7%a1%d7%9e%d7%95%d7%99-%d7%a9%d7%9c-%d7%9b%d7%9c-%d7%a7%d7%a0%d7%99\/\" >\n\t\t\t\tColumn 4: Opportunity cost \u2013 the hidden price of every purchase\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>\"I have the money, so why not?\" \u2013 the question that costs you the most.<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-4-%d7%a2%d7%9c%d7%95%d7%aa-%d7%97%d7%9c%d7%95%d7%a4%d7%99%d7%aa-%d7%94%d7%9e%d7%97%d7%99%d7%a8-%d7%94%d7%a1%d7%9e%d7%95%d7%99-%d7%a9%d7%9c-%d7%9b%d7%9c-%d7%a7%d7%a0%d7%99\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 4: \u05e2\u05dc\u05d5\u05ea \u05d7\u05dc\u05d5\u05e4\u05d9\u05ea \u2013 \u05d4\u05de\u05d7\u05d9\u05e8 \u05d4\u05e1\u05de\u05d5\u05d9 \u05e9\u05dc \u05db\u05dc \u05e7\u05e0\u05d9\u05d9\u05d4\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1072 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-3-%d7%a9%d7%a0%d7%90%d7%aa-%d7%94%d7%a4%d7%a1%d7%93-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%a7%d7%95%d7%a0%d7%99%d7%9d-%d7%9e%d7%aa%d7%95%d7%9a-%d7%a4%d7%97\/\" >\n\t\t\t\tColumn 3: Loss aversion \u2013 why do we buy out of fear of missing a sale?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>\"Last units left!\" \u2013 and the money is already gone. What really happens to us in front of a sale?<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-3-%d7%a9%d7%a0%d7%90%d7%aa-%d7%94%d7%a4%d7%a1%d7%93-%d7%9c%d7%9e%d7%94-%d7%90%d7%a0%d7%97%d7%a0%d7%95-%d7%a7%d7%95%d7%a0%d7%99%d7%9d-%d7%9e%d7%aa%d7%95%d7%9a-%d7%a4%d7%97\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 3: \u05e9\u05e0\u05d0\u05ea \u05d4\u05e4\u05e1\u05d3 \u2013 \u05dc\u05de\u05d4 \u05d0\u05e0\u05d7\u05e0\u05d5 \u05e7\u05d5\u05e0\u05d9\u05dd \u05de\u05ea\u05d5\u05da \u05e4\u05d7\u05d3 \u05dc\u05e4\u05e1\u05e4\u05e1 \u05de\u05d1\u05e6\u05e2?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1071 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-2-%d7%a2%d7%99%d7%99%d7%a4%d7%95%d7%aa-%d7%94%d7%97%d7%9c%d7%98%d7%95%d7%aa-%d7%94%d7%90%d7%95%d7%98%d7%95%d7%9e%d7%a6%d7%99%d7%94-%d7%a9%d7%9c-%d7%94%d7%a6%d7%a8%d7%9b\/\" >\n\t\t\t\tColumn 2: Decision fatigue \u2013 automating family consumption\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Why is it exactly at the end of a long day that we spend the most at the supermarket?<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-2-%d7%a2%d7%99%d7%99%d7%a4%d7%95%d7%aa-%d7%94%d7%97%d7%9c%d7%98%d7%95%d7%aa-%d7%94%d7%90%d7%95%d7%98%d7%95%d7%9e%d7%a6%d7%99%d7%94-%d7%a9%d7%9c-%d7%94%d7%a6%d7%a8%d7%9b\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 2: \u05e2\u05d9\u05d9\u05e4\u05d5\u05ea \u05d4\u05d7\u05dc\u05d8\u05d5\u05ea \u2013 \u05d4\u05d0\u05d5\u05d8\u05d5\u05de\u05e6\u05d9\u05d4 \u05e9\u05dc \u05d4\u05e6\u05e8\u05db\u05e0\u05d5\u05ea \u05d4\u05de\u05e9\u05e4\u05d7\u05ea\u05d9\u05ea\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-1070 post type-post status-publish format-standard has-post-thumbnail hentry category-kalkala-nevona\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-1-%d7%94%d7%a4%d7%a1%d7%99%d7%9b%d7%95%d7%9c%d7%95%d7%92%d7%99%d7%94-%d7%a9%d7%9c-%d7%94%d7%90%d7%a8%d7%a0%d7%a7-%d7%90%d7%a4%d7%a7%d7%98-%d7%94%d7%a2%d7%95%d7%92%d7%9f\/\" >\n\t\t\t\tColumn 1: The psychology of the wallet: the anchoring effect \u2013 how not to fall for the \"sales\" trap?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Why does 499 \u20aa look like a bargain to us \u2013 even when the product isn't worth even that?<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/kupatgs.com\/en\/%d7%98%d7%95%d7%a8-1-%d7%94%d7%a4%d7%a1%d7%99%d7%9b%d7%95%d7%9c%d7%95%d7%92%d7%99%d7%94-%d7%a9%d7%9c-%d7%94%d7%90%d7%a8%d7%a0%d7%a7-%d7%90%d7%a4%d7%a7%d7%98-%d7%94%d7%a2%d7%95%d7%92%d7%9f\/\" aria-label=\"Read more about \u05d8\u05d5\u05e8 1: \u05d4\u05e4\u05e1\u05d9\u05db\u05d5\u05dc\u05d5\u05d2\u05d9\u05d4 \u05e9\u05dc \u05d4\u05d0\u05e8\u05e0\u05e7: \u05d0\u05e4\u05e7\u05d8 \u05d4\u05e2\u05d5\u05d2\u05df \u2013 \u05d0\u05d9\u05da \u05dc\u05d0 \u05dc\u05d9\u05e4\u05d5\u05dc \u05d1\u05e4\u05d7 \u05d4&quot;\u05de\u05d1\u05e6\u05e2\u05d9\u05dd&quot;?\" tabindex=\"-1\" >\n\t\t\tRead the column \u2192\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>\u05de\u05d1\u05d9\u05ea \u05d2\u05d5\u05d8\u05e4\u05dc\u05d5\u05e1 | \u05d1\u05e9\u05d9\u05ea\u05d5\u05e3 \u05e7\u05d5\u05e4\u05ea \u05d4\u05e9\u05db\u05d5\u05e0\u05d4 \u05db\u05dc\u05db\u05dc\u05d4 \u05e0\u05d1\u05d5\u05e0\u05d4 \u05de\u05d1\u05d9\u05ea \u05e7\u05d5\u05e4\u05ea \u05d4\u05e9\u05db\u05d5\u05e0\u05d4 \u05d2\u05d1\u05e2\u05ea \u05e9\u05d0\u05d5\u05dc \u05e1\u05d3\u05e8\u05ea \u05d8\u05d5\u05e8\u05d9\u05dd \u05d1\u05e0\u05d5\u05e9\u05d0\u05d9 \u05db\u05dc\u05db\u05dc\u05d4 \u05e0\u05d1\u05d5\u05e0\u05d4 \u05e9\u05e0\u05e2\u05e8\u05db\u05d5 \u05d1\u05e9\u05d9\u05ea\u05d5\u05e3 \u05d4\u05de\u05d0\u05e1\u05d8\u05e8 \u05d1\u05db\u05dc\u05db\u05dc\u05ea \u05d4\u05de\u05e9\u05e4\u05d7\u05d4 \u05d4\u05e8\u05d1 \u05d9\u05e9\u05e8\u05d0\u05dc \u05d2\u05d5\u05d8\u05de\u05df, \u05d9\u05d5&quot;\u05e8 \u05d2\u05d5\u05d8\u05e4\u05dc\u05d5\u05e1 \u2013 \u05de\u05d7\u05dc\u05d5\u05e6\u05d9 \u05d4\u05ea\u05d7\u05d5\u05dd, \u05de\u05dc\u05d5\u05d5\u05d4 \u05d5\u05de\u05e8\u05e6\u05d4 \u05d1\u05ea\u05d7\u05d5\u05dd \u05d4\u05db\u05dc\u05db\u05dc\u05d4 \u05d4\u05d4\u05ea\u05e0\u05d4\u05d2\u05d5\u05ea\u05d9\u05ea<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-1069","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u05db\u05dc\u05db\u05dc\u05d4 \u05e0\u05d1\u05d5\u05e0\u05d4 - \u05e7\u05d5\u05e4\u05d4 \u05e9\u05dc \u05e6\u05d3\u05e7\u05d4 \u05e7\u05d5\u05e4\u05ea \u05d4\u05e9\u05db\u05d5\u05e0\u05d4 \u05d2\u05d1\u05e2\u05ea \u05e9\u05d0\u05d5\u05dc \u05d5\u05e7\u05e8\u05d9\u05ea \u05de\u05e9\u05d4<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kupatgs.com\/en\/\u05db\u05dc\u05db\u05dc\u05d4-\u05e0\u05d1\u05d5\u05e0\u05d4\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u05db\u05dc\u05db\u05dc\u05d4 \u05e0\u05d1\u05d5\u05e0\u05d4 - \u05e7\u05d5\u05e4\u05d4 \u05e9\u05dc \u05e6\u05d3\u05e7\u05d4 \u05e7\u05d5\u05e4\u05ea \u05d4\u05e9\u05db\u05d5\u05e0\u05d4 \u05d2\u05d1\u05e2\u05ea \u05e9\u05d0\u05d5\u05dc \u05d5\u05e7\u05e8\u05d9\u05ea \u05de\u05e9\u05d4\" \/>\n<meta property=\"og:description\" content=\"\u05de\u05d1\u05d9\u05ea \u05d2\u05d5\u05d8\u05e4\u05dc\u05d5\u05e1 | \u05d1\u05e9\u05d9\u05ea\u05d5\u05e3 \u05e7\u05d5\u05e4\u05ea 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